Over the last decade, I’ve had my hands on 200+ pieces of  branded content and digital ads – working everywhere from big agency floors as a copywriter to crowded, chaotic sets as a director and producer.

I studied film theory at Ambedkar University, then learned how ideas actually behave in the wild at places like Dentsu and McCann. I led film teams, built brand campaigns, and eventually realised I wanted a space where curiosity, collaboration, and instinct could sit at the same table. I live to crack a balance between my left and right brain. People say I love clarity as much as I love my cats.

Today, I tell stories through Five Letter – Video Agency, for screens of all shapes, sizes, and attention spans.